Facebook AD Basics for Beginners
Instructor: L. Mad Hildebrandt
Start Date: Monday, February 3, 2025
End Date: Friday, February 14, 2025
Duration: 2 Weeks
Type: Groups.io
USD Fee: A2P Member – $10; Non-Member – $25
Class Description
Are you an author looking to boost your book sales and grow your audience? Discover how to create and launch your very first ad—even if you have no prior experience! The workshop features hands-on learning and simplified marketing concepts designed specifically for authors. You’ll learn the basics of marketing and branding for authors, how to set up your Facebook Business Manager and Ad Account, and the step-by-step process of creating an ad, from visuals to copywriting. You’ll also explore audience targeting to connect with the right readers, learn how to set a budget that works for you, and track your ad’s success. By the end of the workshop, you’ll have a live ad tailored to your author goals and audience.
L. Mad Hildebrandt, award-winning author, history enthusiast, and marketing mentor for authors! With a talent for creating engaging cozy mysteries and romantic thrillers, Mad has captivated readers across multiple genres. Beyond her writing career, she’s taught college history at Humboldt State University, the University of Maine, and Rowan College at Burlington County, making her an expert at delivering practical, engaging lessons. As an author herself, Mad understands the challenges of marketing and is excited to guide you through the ad creation process with her fun and approachable teaching style.